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Search & Internet Explorer 8

After finally getting the new Internet Explorer 8 beta installed (demands to upgrade Windows, verify Windows, sigh), I spent some time playing with the new search functionality and checking to see if Microsoft was going to try and stack the deck in its favor with the new...

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Thursday 28 August 2008 | Search Engine Land: News About Search Engines & Search Marketing

SearchCap: The Day In Search, August 27, 2008

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • FindLaw Hit By Long Arm Of The Google Law Over Paid Links
    Toolbar PageRank penalties are nothing new to th...
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Wednesday 27 August 2008 | Search Engine Land: News About Search Engines & Search Marketing

FindLaw Hit By Long Arm Of The Google Law Over Paid Links

Toolbar PageRank penalties are nothing new to the SEO world, we see them all the time. But when Todd Friesen broke the news that FindLaw.com is marketing a new advertising service to sell links that will "help you increase your company's visibility, rank and penetration within natural search...

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Wednesday 27 August 2008 | Search Engine Land: News About Search Engines & Search Marketing

Google Offers New Content Hub For US Presidential Elections Home Stretch

Many millions of people saw Hillary Clinton speak last night at the Democratic National Convention. If you didn't (and are interested) you can see the speech on YouTube. Indeed, Google has been doing various things in various places -- on Maps, YouTube, iGoogle and elsewhere -- to offer news, c...

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Wednesday 27 August 2008 | Search Engine Land: News About Search Engines & Search Marketing

Google Checkout Steps Up Promotion Through AdWords

Steve LaLonde spotted Google sporting new checkout badges for some Google Checkout merchants within the AdWords listings. I was able to reproduce it for a search on petco, a Google Checkout merchant.

Here is a side by side look at the checkout badges on AdWords. The $5 off version is...

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Wednesday 27 August 2008 | Search Engine Land: News About Search Engines & Search Marketing

Seven Things That Reality Could Borrow From The Internet

Posted by Jane Copland

The Internet, as fragile, infuriating and enigmatic as its features can be, certainly does some things that I'd really like to see implemented, at least for beta testing, in real life. I am not a programmer, so this is piecemealed together from things I do know... but...more

Wednesday 27 August 2008 | SEOmoz Daily SEO Blog

The Vast, Pacific Horizon

Posted by randfish

Sunday night. Rays of sunshine are pouring in heat through the skies above Los Angeles, penetrating the plane's interior despite the drawn windowshades. Mystery Guest is next to me, reading a book we picked up on the Santa Monica pier today, and a Macromedia Flash docum...

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Wednesday 27 August 2008 | SEOmoz Daily SEO Blog

AdAge: Microsoft Likely To Deal Avenue A To WPP

AdAge reported that Microsoft and mega-agency WPP have restarted talks that may result in the sale of Interactive agency Avenue A to the latter. Avenue A was part of the $6 billion deal for aQuantive that also included Atlas and the DrivePM ad network.

Click to continue reading...<...


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Wednesday 27 August 2008 | Search Engine Land: News About Search Engines & Search Marketing

SearchCap: The Day In Search, August 26, 2008

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Google Now Searching For Synonyms
    Blink, and you might have missed it. Google's now...
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Wednesday 27 August 2008 | Search Engine Land: News About Search Engines & Search Marketing

Google Now Searching For Synonyms

Blink, and you might have missed it. Google's now doing synonym searching. It's something they quietly noted in a past Google blog post and one that comes up again today in a post that covers how Google uses experiments to improve the search interface.

Click t...

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Tuesday 26 August 2008 | Search Engine Land: News About Search Engines & Search Marketing

Sir, Would You Like Fries With Those Links?

Recently in several SEO forums I noticed a number of threads discussing ways to find and build "economical" links. The forum participants wanted to know how they could initiate "safe" reciprocal linking as well as "fast" submissions to free article directories. They reasoned these tactics...

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Tuesday 26 August 2008 | Search Engine Land: News About Search Engines & Search Marketing

Sir, Would You Like Fries With Those Links?

Recently in several SEO forums I noticed a number of threads discussing ways to find and build "economical" links. The forum participants wanted to know how they could initiate "safe" reciprocal linking as well as "fast" submissions to free article directories. They reasoned these tactics...

more

Tuesday 26 August 2008 | Search Engine Land: News About Search Engines & Search Marketing

Social Media Marketing ROI- Metrics and Analysis

When I attended South by Southwest 2008, I had the pleasure of attending a panel where four somewhat lost panelists were (with difficulty) trying to come up with metrics to measure success from a social media marketing campaign. I was a little annoyed when they concluded that there were n...

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Tuesday 26 August 2008 | Search Engine Land: News About Search Engines & Search Marketing

AdWords Report Center: Summer cleaning

We'd like to give you a heads-up that on September 2nd, all reports in your AdWords Report Center created over six months ago (before March 2nd, 2008) will be deleted. We're clearing out old reports to make room for new ones. But, don't worry! All of your account data will be retained and u...more

Tuesday 26 August 2008 | Inside AdWords

Register for SMX East Now -- You Save $400

Register for SMX East today and get your ticket for the must-attend interactive and search marketing event of the year. You save $400 by registering now. SMX East will be held October 6-8 at the Jacob Javits Convention Center in New York City.

SMX East will deliver...

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Tuesday 26 August 2008 | Search Engine Land: News About Search Engines & Search Marketing

MapQuest Introduces New (Beta) Look, Features

AOL's MapQuest remains the top brand in online mapping and is still the most visited mapping site, despite recent gains by Google Maps. However, as the "incumbent" MapQuest has been somewhat resistant to experimentation and slower to adopt new features. But this morning the site is launching wh...

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Tuesday 26 August 2008 | Search Engine Land: News About Search Engines & Search Marketing

Search Illustrated: Organic Vs. Paid Overall Performance


A lot of times paid and organic search campaign results can look very different. Especially at launch, organic conversion cost will seem much higher as rankings and, consequently, ROI take time to appear.

This week's infographic demonstrates how organic search campaigns can sho...


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Tuesday 26 August 2008 | Search Engine Land: News About Search Engines & Search Marketing

Google.com Finally Gets Google Suggest Feature

After being in testing for literally years, Google Suggest is finally coming to Google.com. This is the feature where as you start to type in the search box, related searches automatically appear below where you are typing.

Click to continue reading......

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Tuesday 26 August 2008 | Search Engine Land: News About Search Engines & Search Marketing

SearchCap: The Day In Search, August 25, 2008

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Forming Good Title Tags for Local Businesses
    If you're looking for a quick improvem...
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Tuesday 26 August 2008 | Search Engine Land: News About Search Engines & Search Marketing

Headsmacking Tip #6 - Test with Paid Search Before You Target with SEO

Posted by randfish

This may seem like old hat to many SEOs, but it's a tip that never fails to get an "oh yeah!" during client meetings. The concept is simple - in any given search engine optmization campaign, you are naturally going to form a list of high-traffic, (perceive...

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Tuesday 26 August 2008 | SEOmoz Daily SEO Blog

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